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The Key to Creating Authentic, Tailor-made Experiences at Travel Counsellors is… DMCs!

The Key to Creating Authentic, Tailor-made Experiences at Travel Counsellors is… DMCs!

Above: Travel Counsellors on educational trip in South Africa with tour guide Archie Stripp, Your Africa: Ciara MacConnell, Claudia Lane, Dairine McGarrity, Archie Stripp, Sinead Daly, Susan Hegarty, Sarah McCarthy, and Derek Dunne

A DMC, or ‘Destination Management Company’, is a specialist company that operates ‘on the ground’ in particular destinations, providing extensive local knowledge of their specific location. They provide ground support for customers: from meeting and greeting them when they arrive at the airport, to escorting them on unique excursions throughout their trip.

Travel Counsellors build their businesses through delivering a personal level of service and unique experiences for their customers, and partnerships with DMCs enable them to deliver this to the highest standard. To support this growing trend, Travel Counsellors continually works to expand the number of DMC suppliers, with new partnerships announced every month.

How DMCs benefit each Travel Counsellor:

DMCs provide an extension to a TC’s destination knowledge.

The world is a pretty big place, and knowing the ins and outs of every country can be tough, even for the most experienced travel professional! DMC partners are experts in their destinations, with extensive local knowledge, enabling Travel Counsellors to create bespoke itineraries to even the most far-flung destinations!

DMCs will make recommendations based on the individual needs of customers.

DMC partners share Travel Counsellors’ values, culture and ethos, and understand the importance of providing the highest levels of personal service. They work with Travel Counsellors and get to know them and their customers as individuals, which means they are booking what is right for their customer. That’s why Travel Counsellors only works with the very best DMC partners across the world.

Booking through DMCs gives Travel Counsellors more control and they earn great commission at the same time.

By working directly with DMC partners, Travel Counsellors have even greater control over their business and can effectively cut out the ‘middle-man’, allowing them to earn a greater margin, while still offering highly competitive prices for their customers.

Vivek Angra, TWX, with Travel Counsellor Sarah McCarthy

Vivek Angra, TWX, with Travel Counsellor Sarah McCarthy

Watch this short video to hear from Vivek from TWX, one of the valued DMC partners, about why they love working with Travel Counsellors…

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NEIL STEEDMAN has been a trade journalist, copywriter, editor and proofreader for 52 years, and News & Features Editor for ‘Irish Travel Trade News’ for the past 42 years.

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