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Visit Florida Provides Market Update in Dublin

Visit Florida Provides Market Update in Dublin

A strong delegation from Florida came to Dublin on 14th May for a business advisory session with key trade representatives, followed by an appreciation lunch for Irish travel trade and media, in – for the 20th year – Chapter One restaurant.

The delegation was led by Colin Brodie, Visit Florida, above second right with Paul Manning, Hertz; Barry Hammond, Sunway Holidays; and John Keogh, Aer Lingus.

At the Visit Florida business advisory session in Chapter One were Martin Court, Beaches of Fort Mayers & Sanibel; Sebastian Sarrasin, Greater Miami CVB; Holly Best, Virgin Atlantic; Beverleigh Fly, BookaBed; Michaela Gray, SeaWorld Parks & Entertainment; Veronica Flood, Tour America; Ivan Beacom, Aer Lingus; Lauren Sycamore, Florida Keys & Key West; Pegi Amarteifio, Visit Orlando; Kevin Brett, Daytona Beach Area CVB; Austin Carroll, Platinum Travel; Dee Burdock, American Holidays; Pat Reede, United; Dru Bryan, Visit Florida; Colin Brodie, Visit Florida; Marissa Kowlessar, Naples, Marco Island, Everglades; and Sirin Huffam, Visit St Petersburg/Clearwater

Welcoming the guests, Sue Marshall, Commercial Director, Visit Florida, said that 98 million people visited Florida in 2014, while Pegi Amarteifio, Visit Orlando revealed that 68 million of those visited Orlando, making it the number one destination in the USA. “Orlando is ready to host next month’s IPW and is continuing to expand,” she added, “including the new i-Drive development, interactive museums and, coming next year, a new King Kong attraction at Universal Studios.”

Travel journalist Paddy Dignam is welcomed by Sue Marshall, Commercial Director – UK, Ireland and Scandinavia, Visit Florida

Kevin Brett of Daytona Beach Area CVB said that a $1 billion investment, including a new broadwalk, beach-fronted rollercoaster and a one million sq ft retail centre, was turning Daytona into a word-class family holiday destination – and a new $400 million speedway is opening in January 2016.

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NEIL STEEDMAN has been a trade journalist, copywriter, editor and proofreader for 52 years, and News & Features Editor for ‘Irish Travel Trade News’ for the past 42 years.

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