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RCI Launches 2014 – 2015 Worldwide Brochure with Agent Incentive for Nine Weekends

RCI Launches 2014 – 2015 Worldwide Brochure with Agent Incentive for Nine Weekends

A fully refurbished European fleet and new itineraries on the world’s largest and newest cruise ships are among the highlights of the new 2014 – 2015 Worldwide brochure from Royal Caribbean International, which includes eight ships in Europe for summer 2014, along with Oasis of the Seas’ first ever European micro-season.

Oasis of the Seas

To encourage early bookings for the 2014 – 2015 season, Royal Caribbean has launched an incentive offering agents the chance to explore some of the ports of call for themselves. The cruise line will be giving away a weekend break for two people every week throughout June and July 2013, including flights, accommodation, dinner and sightseeing. Prize destinations include Paris, Bruges, Reykjavik, Oslo, Stockholm, Barcelona, Rome, Venice and Copenhagen.

To be in with a chance of winning one of the nine weekends away, agents simply need to create and confirm any new 2013 or 2014 booking between now and 31st July 2013 using the online automation tools.

Cruising for Excellence Online Captains get more chances to win with one bonus entry per booking and Admirals get five in total for each booking made and entered. Plus book this June or July 2013 and guests will also receive free balcony or oceanview stateroom upgrade on selected sailings in 2014. The offers for guests continue with $100 to spend onboard on selected 2013 sailings from the UK when booked before 30th June 2013.

Lorraine Quinn, Head of Sales – Ireland, said: “We are thrilled to be launching our new 2014 – 2015 worldwide brochure, which features a host of great deals and fantastic new itineraries to entice holidaymakers keen to get away from it all.

“Agents have really got behind our last few campaigns and as a thank you to them we are giving them the opportunity to experience a weekend away in some of our most exciting destinations. By bringing to life the highlights of cruise itineraries we hope to see agents support our new brochure push and have all the tools needed to sell with the utmost confidence.”

The worldwide brochure also features a range of helpful planning guides for agents, including a deck-by-deck introduction to new ship Quantum of the Seas, a handy world map to help agents see what ships are deployed where, and a ‘Suitelife’ section, showcasing all of the features included to guests opting for suite style accommodation.

Enhancements to the new 2014 – 2015 worldwide brochure also include a dedicated spread outlining the benefits of RCI’s Crown and Anchor loyalty programme and a new Alaska and Canada section featuring details on the various cruise tours available.

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NEIL STEEDMAN has been a trade journalist, copywriter, editor and proofreader for 52 years, and News & Features Editor for ‘Irish Travel Trade News’ for the past 42 years.

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