News

Lowcosttravelgroup Appoints Alex as Chief Marketing Officer

Lowcosttravelgroup Appoints Alex as Chief Marketing Officer

Lowcosttravelgroup has appointed Alex Gisbert as its new Chief Marketing Officer. Alex, who is moving from his role of Managing Director (International Businesses), will continue to run sales and marketing for the group from Mallorca, Spain.

Alex Gisbert, Chief Marketing Officer, Lowcosttravelgroup

He joined the lowcosttravelgroup in July 2010 and previously held positions at Expedia, Opodo and Thomas Cook Travel group.

“It made sense to drive the business from the multi-market framework we have built in Switzerland and Palma,” said Gisbert. “Moving a UK business to a global business is a tough challenge but, having launched in over 30 countries for the group this year, the reality is that the team is getting up to speed quickly on the challenges of executing outside the UK.”

Click to add a comment

Leave a Reply

Your email address will not be published. Required fields are marked *

News

NEIL STEEDMAN has been a trade journalist, copywriter, editor and proofreader for 52 years, and News & Features Editor for ‘Irish Travel Trade News’ for the past 42 years.

More in News

Amadeus Prepares for Take-Off with Live Travel Space

Ian BloomfieldMay 21, 2019

Air Canada to Purchase Air Transat

Michael FloodMay 21, 2019

Royal Caribbean Unveils Unprecedented Entertainment Lineup on Spectrum

Neil SteedmanMay 21, 2019

Cork Airport Hotel Selects Breakthrough Cancer Research as Charity Partner

Michael FloodMay 21, 2019

Ethiopian Airlines Gets Fifth Freedom Rights for Dublin-Madrid

Michael FloodMay 21, 2019

Hotel Hendricks to Open in New York City

Michael FloodMay 21, 2019

ITTN Highlights Malta, New Destinations and Cruising in May Issue

Neil SteedmanMay 16, 2019

ITTN’s Great Value Travel Deals – 16th May 2019

Neil SteedmanMay 16, 2019

Iconic Red Routemaster Bus to Feature at WTM London 2019

Neil SteedmanMay 16, 2019